Gaming has moved way beyond play. It shapes how communities form, how fandom works, how brands connect, how stories travel across screens into real-world experiences. Our panel explores gaming’s cultural power: how it builds belonging, drives participation, and connects people in ways other media often struggle to.
Taking part:
- Kat Osman, Director – Lick PR (moderator)
- Paul Crawford, Head of Esports – Motorsport UK
- Stephanie Ijoma, Founder/CEO – Nnesaga
- Paula Palomino, Director, Global Spanish Partnerships – Twitch